Less than 200 years ago, Rosarito was only a couple of large ranchos on wide-open land overlooking the Pacific. The first hotel and bar opened in the 1920s, but tourism didn't really pick up until Hollywood stars started frequenting the town during America's Prohibition.

Since its sleepy inception, Rosarito has grown tremendously, and together with Tijuana it currently constitutes the fastest-growing region in the country.

Thousands of tourists from all over the world visit each year, enjoying the beautiful beaches, great weather, and many getting their first taste of Mexico here. In spite of all the activity, you can still sense the small town roots, with cowboys regularly riding their horses downtown. For more information on Rosarito's history, restaurants and services, browse www.rosarito.org.